Tag Archives: choice

Improving healthy food & beverage choices through choice architecture

In my previous blog post, I discussed a study by Thorndike et al that looked at how both labeling healthy and unhealthy food choices with colour codes affected the purchase of healthy foods and beverages (1). The previous post focused … Continue reading

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Notes from TOS 2011 (Part 2): Food Industry

Food Industry: Friend or Foe? My apologies for the delay in resuming regular posting, and sharing more of my experiences from TOS. I also attended the pre-conference session “Food Industry Outreach— Strategies the Food Industry Is Using to Address Obesity. … Continue reading

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Is it possible to optimize support for making healthy decisions? Part 1

What factors govern the daily decisions we make about food, exercise, and other health behaviours? As my colleague Megan noted in a recent post on Behavioural Economics on her blog Verdant Nation, “our choices arise from opportunities or barriers that … Continue reading

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